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Research papers

Circulation control by computer based and supervision models

The need for an analytical penetration by newspaper and magazine distribution as well as the essential need for management to take an interest in entrepreneurial problems in this sphere, indeed to a higher degree than the branded article business...

Catalogue: Seminar 1976: Research Into Distribution Problems And Consumer Purchasing Behaviour For The Publishing Industry
Authors: F. Schülten, Heino Stöwsand
December 1, 1976
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Citation

Schülten and Stöwsand (1976a, December 01). Circulation control by computer based and supervision models. ANA - ESOMAR. Retrieved May 13, 2024, from


https://ana.esomar.org/documents/circulation-control-by-computer-based-and-supervision-models